Category: E3

ULT esports apparel launch

ULT Launches Esports Apparel Brand at E3 2016

Esports is gaining huge momentum this year. We’ve seen it grow beyond Twitch and become staples on television stations like ESPN and TBS. But if you’ve followed any esports team, you’ll notice that all the jerseys look exactly the same. Reminiscent to racing jerseys and cars, the typical esports jersey is plastered...

EA Play - E3 2016

E3 2016: EA Press Conference Live Stream Video & Highlights

The EA press conference kicked things off for E3 2016. The press conference was broadcasted live from both Los Angeles and London. CEO Andrew Wilson hosted the event from EA PLAY LA while Chief Competition Officer Peter Moore hosted the event from EA PLAY London. The press conference showcased new game play features, trailers...