Toy Fair 2016 Spotlight: Jakks Pacific


We kicked off Toy Fair 2016 the same way we kicked off Toy Fair 2015, checking out the BIG-FIGS™ line from JAKKS Pacific. We loved what JAKKS showcased last year, as far as the BIG-FIGS are concerned and we were pleased to hear that the line was expanding to include some familiar franchises.

In case you are unfamiliar with the BIG-FIGS line, it is a category of toys that range in scale from 20 to 48 inches tall. These huge figures are perfect for both kids and collectors and are sturdy enough for everyday play.

What’s new this year, is the inclusion of sound and motion for some figures. Additionally, JAKKS was excited to announce the availability of BIG-FIGS in popular new licenses that include Batman v Superman: Dawn of Justice™, DC Classics, Halo, WarcraftPower Rangers and Teenage Mutant Ninja Turtles


The Star Wars Saga expands with the addition of Star Wars: The Force Awakens characters of various sizes including a 20-inch Rey and the 31-inch BB-8. This BIG-FIG from JAKKS Pacific is “the only version of the toy based on the new iconic droid that is sized to go on adventures with kids and features lights, sounds, a retracting tool arm and optional stabilizer pegs for display.”

But it doesn’t stop there. We got a chance to see a few Warcraft figures created for the upcoming featured film as well as the adorable line of Disney Tsum Tsum Figures.

Tsum Tsum (Stack Stack in Japanese) is a playful, adorable collection of Disney characters that kids and kids at heart can collect, stack and display. New from JAKKS Pacific is a collection of collectible figurines in three different sizes featuring some of the most beloved Disney characters of all time plus some new additions from Marvel!

About JAKKS Pacific, Inc.

JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer, manufacturer and marketer of toys and consumer products sold throughout the world, with its headquarters in Santa Monica, California. JAKKS Pacific’s popular proprietary brands include BIG-FIGS™, XPV®, Real Construction®, Max Tow™ and Friends, Disguise®, Moose Mountain®, Funnoodle®, Maui®, Kids Only!®, as well a wide range of entertainment-inspired products featuring premier licensed properties. DreamPlay Toys, LLC is a joint venture between JAKKS and NantWorks LLC to develop, market and sell toys and related consumer products incorporating NantWorks’ proprietary iD™ recognition technology. Through JAKKS Cares, the company’s commitment to philanthropy, JAKKS is helping to make a positive impact on the lives of children. Visit us at and follow us on Instagram (@jakkstoys), Twitter (@jakkstoys) and Facebook (JAKKS Pacific).

© 2016 JAKKS Pacific, Inc. All rights reserved.

TM & © 2016 Nintendo

About Marvel Entertainment, LLC

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy-five years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information, visit ©2016 MARVEL

STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates © & TM Lucasfilm Ltd.